Create a Thriving, Systems-Driven Business

Create time, reduce errors and scale your profits in as little as 90 days with a certified SYSTEMology® expert.

Reid Homola, business systems expert based in South Dakota, USA.

meet your systemologist

Reid Homola

Hi, I’m Reid! I head up Systems Built, where we help businesses create time, reduce errors, and scale their profits with proven business systems.

I fell in love with SYSTEMology after spending 4 years implementing tech solutions in small companies. While tech is extremely powerful and can solve many real problems, I could feel that it wasn’t having the impact I wanted. My well planned and executed tech implementations were falling short because the resulting tools simply weren’t used as much as they should’ve been!

That’s when I realized a fundamental truth: technology can only shine once a foundation of systems is in place. Once the business already has consistent execution.

So, I dived into a period of learning as much as I could about how “the exerts” implement systems in businesses. While many can show you how to improve existing processes, not many talked about installing systems in the first place! That’s when I read SYSTEMology in 2023. It showed me the revolutionary, simple approach to installing systems and processes in a business. Needless to say, I was quickly won over! Here was a simple approach that didn’t rely on a sophisticated, established business, but could work where there were no systems already!

When I found the SYSTEMologist Certification program, I new I would be a good fit. My passion for systems and doing things right made me sign up on the spot.

Now, I’m implementing SYSTEMology for my clients and can finally see them achieve the consistent execution they need. They’re able to have more time, reduce errors, be more profitable, and scale their businesses.

Another benefit of my client’s being systemized? They are in a much better position to leverage the tech solutions I originally implemented! Business processes lay a foundation where you can easily install any AI or software tool you like! While my focus has shifted away from doing most of the tech work, this has been an incredibly rewarding experience.

My approach to running my business has always been systems-first. This means I can take the time to pop upstairs from my home office anytime and say hi to my wife and kids! Or I can exchange a hug for a piece of gum from my daughter, who stops by a few times a week with a request :)

If you're like most business owners, this probably sounds familiar...

The good news is that if you feel trapped in your business, you don’t have to stay there!

We all want our business to run with the precision of a Swiss watch, and we know systems are the key.

The trouble is that all too often, business owners get stuck in the day-to-day operations

They think they need to be the ones to create the systems themselves, but they’re too busy working in their business to find the time.

What ends up happening is they get stuck in a loop of not having time to create systems, even though they know that having systems would create more time for them…

That approach is what keeps businesses stuck in survival mode.

To get out of survival mode and systemize your business so it runs predictably without the business owner, you need a different approach.

To successfully systemize, you need:

  1. A way to create systems consistently without the business owner.
  2. A way to ensure all the critical systems are documented, organized, and followed.
  3. A way to maximize the performance of your systems so the business is efficient, profitable, and scalable.
  4. A way to get complete buy-in from your team to adopt a systems culture.

Thankfully, a proven approach already exists...

Introducing SYSTEMology

Seven stages of business systemization.

The SYSTEMology® process is the most effective way for you to transform an owner-centric, zero-systems business into one that operates like a well-oiled machine.

It is quite literally the system for systemizing business.

Within as little as three months, a certified SYSTEMologist can document the mission-critical systems within your business.

This immediately improves your team’s efficiency, increases the value of your business, and frees the business owner from day-to-day operations.

SYSTEMology will help you...

Improve Team Efficiency

Stop showing and correcting your staff on how to complete tasks. Document your smart operating procedures (SOPs) once, have your team follow them, and skyrocket your time efficiency and profitability.

Increase Business Value

Well-documented processes and procedures detailing your business’s “way” are the most important assets within your business—just look at McDonald’s, Subway, and Starbucks. It’s time to start building those assets!

Free The Business Owner

Building a business on the foundation of well-documented systems makes it consistent, profitable, and scalable. Best of all, it allows day-to-day operations to run without you, giving you ultimate freedom.

Here's how it works...

Watch the video from SYSTEMology founder David Jenyns to learn how the seven stages of SYSTEMology work to free business owners from the day-to-day operations of their business.

Amazon best seller

SYSTEMology is the book on business systems (literally).

Rated 4.6 out of 5
4.6 out of 5 from +500 reviews

The SYSTEMology book provides a proven, step-by-step business systemization framework designed so that even the busiest business owner can deploy it.

Drawing on over 20 years of business experience and real-life case studies, author David Jenyns details the path to complete business reliability.

Trusted by business systems experts worldwide

Rated 5 out of 5
"SYSTEMology is a must for any business owner and their leadership team."
Gino Wickman
Author of Traction
Rated 5 out of 5
"This book is extraordinary."
Michael E. Gerber
Author of E-Myth
Rated 5 out of 5
“Every entrepreneur and business owner must have this outstanding workbook and implement it!”
Kerry Boulton
Exit Strategy Group

“SYSTEMologists put the theory into practice and guarantee the result.”

David Jenyns
SYSTEMology Founder

What is a SYSTEMologist?

A SYSTEMologist is a business systems expert who has completed our extensive SYSTEMology training and successfully systemized real businesses.

They have demonstrated the highest level of precision, skill, and knowledge with the SYSTEMology process and are qualified to systemize businesses of any size in any industry.

The Process

Here's how I can help

1. Define

Identify and outline the critical systems within your business.

2. Assign

Identify the departments, department heads, and assign responsibilities.

3. Capture Training

Team training – how to best prepare and capture systems.

4. Extract & Organize

Process extraction interviews and documentation.

5. Team Training

Team training: systemHUB™ and integration strategies.

6. Scale

Identify and outline critical systems for scaling.

All of my clients also get access to ongoing support, training, and dozens of ready-to-use systems templates.

Let’s connect, and I’ll show you how I can help your business with SYSTEMology.

What clients are saying about working with Reid...

"SYSTEMology is a must for any business owner and their leadership team. It provides a powerful, practical, and simple way for systemising your business."

Gino Wickman
Author of Traction and Entrepreneurial Leap

"I have so much more clarity in the core areas of my business. I cannot wait to see what the future holds."

Mike James
Smartphone Photography Training

"I can now see a clear path to scale up as building systems will allow me to confidently delegate to a team and create much more capacity to take on more clients."

Brett Johnson
Managing Director of GPG Business Advisory

choose a package

SYSTEMology Services

All prices are in US dollars plus Australian GST where applicable.

*The number of systems extracted within the three-month period depends on the needs of the business and the complexity of the systems being extracted. Typically, this number is between 10 and 15 systems.

Go at your own pace

System Accelerator

Have you (or someone on your team) worked through our online training program and deployed SYSTEMology within your organization? The program includes training, templates, software, and support.

Ideal for: Businesses that have the time and skills within their existing team to implement the steps of SYSTEMology.

Done with you coaching program

Catalyst Program

Join our group coaching program to participate in expert-led sessions with a small group of businesses that are implementing SYSTEMology together. You’ll get access to all the training, tools, and templates, plus the coaching calls to help guide you as we implement SYSTEMology together. 6-month commitment.

Ideal for: Businesses that want to join a group of business owners and SYSTEMology experts to systemize together. This program provides extra support and accountability.

DONE for you service

Concierge Service

Get started immediately on our concierge program and go through the seven-step process while working directly with a trained SYSTEMologist. This requires a minimum three-month commitment.

Ideal for: Businesses that want a certified expert to guide them through the SYSTEMology process over the next 90 days.

Book a call to get started

Want to see what’s possible with a systems-driven business? Book a call, and let’s explore how SYSTEMology can help.

FAQs

As you can imagine, this question is a difficult one to answer. All businesses are different—from the level of products and services offered to the size of the organization. That said, typically, a business can see the positive impacts from the systemization of its operations within as little as 90 days.

While it’s important for the business owner to begin the process, it is really the team that will carry this process through to completion. The SYSTEMology process was actually designed for your team. Accordingly, we recommend that businesses have a minimum of three staff members and get them all involved. This could include full-timers, part-timers, and/or contractors.

For larger teams, include your leadership team and department heads to drive this forward.

The short answer is yes. SYSTEMology is industry-agnostic. The fact is, all great businesses are built on a foundation of great systems. Business systems are the building blocks of all businesses. We have literally worked with hundreds of companies directly and thousands indirectly…

From accountants to bookkeepers, engineers, trades, immigration companies, roofing companies, solar companies, and doggy daycare businesses—if you can think of an industry, there’s a good chance we’ve worked in it.

Great to hear you’ve already made a start with your business systems! As you know, there’s more to building a systemized business than just documenting a few processes.

There’s a good chance you haven’t quite achieved your true potential yet. The SYSTEMology process can help you fill the gaps and ensure you have everything in place to finally achieve Complete Business Reliability.

The best way to learn more is to book a call. I’ll walk you through the SYSTEMology process, answer any questions you might have, and provide actionable steps to point you in the right direction.

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